Marketing Analytics Manager

from 7 to 12 year(s) of Experience
Not Disclosed by Recruiter

Job Description

Role: Marketing analytics Manager

Client: A Global Analytics Organization

Location: Bangalore


Responsibilities:

  • Guide a team of analysts to build statistical models and generate relevant marketing insights and customer segmentation models
  • Develop innovative ways to integrate our existing and new data sets to inform the solution
  • Build product road maps for marketing analytics solutions and drive execution
  • Drive ideation for developing marketing analytics solutions and visualizing the insights to our clients
  • Deliver and manage client interactions
  • Manage analyst schedule and mentor them on marketing analytics techniques and insights
  • Manage client needs and projects, translate them into solutions and manage execution with a team of analysts
  • Derive insights and recommendations from the analysis and own delivery of projects

Requirements:

  • 7+ years of industry experience in marketing analytics or consulting roles with Pharmaceutical / Life science / Healthcare background
  • Masters degree required, advanced degree, such as an MBA, MA, or another relevant field is preferred
  • In-depth knowledge of statistical modelling techniques and marketing analytics
  • Story boarding capability and ability to drive actionable insights through data
  • Ability to understand and integrate different types of data sets
  • Comfortable working with large data sets; Competency with data analysis and visualization tools (Tableau, SPSS, SQL, Python)
  • Understanding of healthcare trends in the U.S. especially as it relates to the pharmaceutical industry
  • A passion for understanding complex business questions

Role:Analytics Manager

Salary: Not Disclosed by Recruiter

Industry:KPO, Research, Analytics

Functional Area:Analytics & Business Intelligence

Role Category:Analytics & BI

Employment Type:Full Time, Permanent

Education-

UG:Any Graduate in Any Specialization

PG:Any Postgraduate in Any Specialization

Doctorate:

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Windows Consultants Pvt. Ltd.

A Leading search Firm

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Contact Company:Windows Consultants Pvt. Ltd.